“The right agent will find me.”

Terradatum is here to squash the real estate recruiting myths heard floating around the industry.

Today, we tackle Myth #1:

Recruiting Myth:
The right agent will find ME, given enough time.

Recruiting Reality:
72% of relevant candidates are passive job-seekers, meaning that they are willing to learn about new opportunities, but are not actively hunting for new positions. Additionally, the best candidates who are actively seeing opportunities are off the market within 10 days.

What to Do?!
In short, A-B-C (“Always Be Candidate-hunting”). Real estate brokers and owners, equip yourself with tools that allow you to keep an eye on up-and-coming co-op agents, track their performance over time, and allow you to easily reach out to agents to start the recruiting process.

Do you have the right tools to track agent performance?

Terradatum’s Real Estate Software Tools: BrokerMetrics® | The Terradatum App